The global electric brooms market is experiencing a remarkable surge in demand, attributed to several key factors that are shaping the way we maintain our living spaces. A cross between a vacuum and a traditional broom, electric brooms have become indispensable in households worldwide. The markets expansion is primarily driven by changing lifestyles, increasing disposable incomes, a growing working population, rising purchasing power, and the sheer convenience of use. However, one of the most significant drivers of this growth is the consistently increasing aging population and the shortage of personal care assistance.
According to data from the United Nations Database on World Population Ageing 2020, the global geriatric population is projected to expand from 727 million in 2020 to a staggering 1.5 billion by 2050. As the elderly population continues to grow, electric brooms are becoming an essential tool to help them maintain their homes independently. This trend is expected to remain one of the primary factors propelling the global electric brooms market forward.
Addressing Age-Related Challenges
With the growing number of elderly individuals worldwide, the prevalence of chronic and bone diseases is also on the rise. This has led to increased demand for electric brooms as they offer a solution to alleviate age-related fatigue and maintain clean and healthy living environments. In 2020, the number of individuals over 50 with reduced bone mass, including conditions like osteoporosis, increased from 54 million to 64.4 million. By 2030, this figure is projected to rise further to 71.2 million, accompanied by an expected increase in fractures. The growing number of individuals facing such health challenges is anticipated to contribute significantly to the growing sales of electric brooms, thereby driving market growth.
Residential Segment Takes the Lead
In the forecast period, the residential segment is expected to dominate the electric brooms market, accounting for a substantial share of sales. The widespread adoption of the Work From Home (WFH) model has confined people to their homes, increasing the demand for household appliances, particularly cleaning equipment. Factors such as rising allergies and asthma cases caused by dust and grime in residential settings and the overall need to maintain a clean home environment are driving the demand for electric brooms. Moreover, the availability of advanced products capable of effectively capturing even the smallest contaminants is further propelling market expansion in residential applications.
Asia Pacific Emerges as a Key Market
Asia Pacific is poised to take the lead in the global electric brooms market, with China being a pivotal player in this growth. The region benefits from the presence of numerous regional enterprises, affordable product options, and a population with substantial spending power. The electrification of rural areas and the extensive use of online sales channels in countries like India are boosting the demand for electric brooms. Japan is also witnessing significant growth in the electric brooms market due to the introduction of innovative technologies and products.
China, as the worlds largest manufacturing hub, is home to numerous local robotic vacuum machine producers offering high-tech products at competitive prices. In 2021, Chinas industrial robot manufacturing volume surged by more than 50 percent compared to 2020, indicating a growing need for residential and commercial robots. Additionally, environmental factors like sand pollution from the Gobi Desert are driving the demand for automated cleaning devices in China and neighboring regions.
Competitive Landscape
The global electric brooms market is highly competitive, with key players constantly launching innovative products and forming collaborations and partnerships to maintain their market presence. For instance, Dyson introduced the Dyson V12 Detect Slim in February 2022, featuring a Laser Slim Fluffy cleaner head attachment that uses laser technology to detect and illuminate dust invisible to the naked eye. In August 2021, Viomi Technology Co., Ltd. unveiled the Viomi V3 Max robot vacuum, offering efficient and effective cleaning at a budget-friendly price point.
Prominent players in the electric brooms market include Viomi Technology Co., Ltd, DIYA ENTERPRISE, Alfred Karcher SE & Co. KG, Dyson Ltd., Makita Power Tools, Bissell Inc., The Hoover Company, Tineco Ltd., SharkNinja Operating LLC, and Fuller Brush Company.
As the global population continues to age and the demand for convenient home cleaning solutions rises, the electric brooms market is poised for sustained growth and innovation.
Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2023-2030 By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa) https://www.fairfieldmarketresearch.com/report/electric-brooms-market
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